Diesel Fall 2024 Ad Campaign 2024

Description

Diesel presents its Fall 2024 ad campaign, conceived by creative director Glenn Martens and art director Christopher Simmonds, with photography by Paul Kooiker and styling by Ursina Gysi. The editorial features a diverse group of models posing in an unconventional cardboard-lined studio set. The subjects wear eclectic statement apparel, including textured fur-like jackets, printed crop tops, and distressed denim, showcasing an avant-garde aesthetic. The raw lighting and gritty textures complement the experimental compositions and unconventional poses, emphasizing Diesel's bold brand identity.

Style

Editorial, Horizontal, Gritty, Grainy

Techniques

Analogue / film

Industries

Designer Fashion

Color

Background

Textured Backdrop, Rooftop

Context

Advertising Campaign