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BrandCueva
ProjectBrand Identity
Split view showing a gold geometric brand symbol on a dark background next to vintage archival diagrams of cuts of meat.

Cueva Brand Identity 2025

Associated creatives

FAENA
FAENAGraphic Design
Ferran Olle
Ferran OlleCreative Director
Rhamses Muñoz
Rhamses MuñozArt Director
Hugo Villa
Hugo VillaDesign Director
David Paz
David PazDesigner
Regina Ochoa
Regina OchoaProject Documentation

Tags

gold brand symbolgold symbolbrand symbolarchival meat diagramsmeat diagramsarchival diagrams

Description

This brand identity project for Cueva showcases a dual-pane composition designed under the creative direction of Ferran Olle and Rhamses Muñoz, with graphic design by FAENA and design direction by Hugo Villa. The left pane presents a three-dimensional gold metallic logo symbol featuring a distinct geometric flame shape against a solid black background. The right pane displays a textured archival page featuring monochrome illustrations of various cuts of meat labeled with technical figure numbers and descriptive text. The layout combines clean graphic elements with raw, tactile printed textures to establish a cohesive brand presence.

Style

Horizontal, Commercial, Monochrome, Raw

Techniques

Typography, Ink

Industries

Restaurants

Color

Gold (20%)
Jet Black (40%)
Cream (40%)

Context

Advertising Campaign