BrandCOS
ProjectFall 2026 Ad Campaign

COS Fall 2026 Ad Campaign 2026
Associated creatives
Tags
Description
Captured in black and white by photographer Mark Kean for the COS Fall 2026 Ad Campaign, model Hoyong Kim stands beside a utility box on an urban street corner. He is styled by Jane How in an open dark jacket layered over a textured light collared knit, paired with dark wide-leg trousers featuring folded cuffs, a leather belt, and dress shoes. Soft natural daylight illuminates the street scene, which features crosswalk markings and a parked vehicle in the background.
Style
Vertical, Commercial, Monochrome
Techniques
Natural light
Industries
Menswear
Color
Off-Black (50%)
Off-White (20%)
Charcoal (30%)
Background
Street
Context
Advertising Campaign






