Brand Identity 2024

Description

This brand identity photograph for CMedical captures a person holding a vibrant lime green canvas tote bag prominently displaying bold black typography. The subject wears a clean white long-sleeved sweatshirt and dark trousers, creating high-contrast visual framing. The composition is set against a pale yellow wall with a polished wooden architectural railing visible along the left side. Lighting is bright and clean, emphasizing the graphic design elements on the accessory. The project was designed by EY Doberman and photographed by Julianne Leikanger.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

Public Awareness

Color

Background

Solid Colour

Context

Advertising Campaign, Editorial