Brand
ProjectBrand Identity

Citro Brand Identity 2023
Associated creatives
Tags
Description
A brand identity typography specimen sheet for Citro canned cocktails, created by graphic designer Alli Berk. Displayed against a solid matte black background, the layout highlights the GT Pressura sans-serif typeface in crisp pure white. Large sample characters 'Aa Bb Cc' dominate the upper half of the composition. The lower left features a rounded stroke container enclosing the full Latin character set, numerals, and punctuation symbols, while the lower right includes brand copy, headlines, and container badges.
Style
Horizontal, Monochrome, Minimalist
Techniques
Typography
Industries
Alcoholic Beverages
Color
Pure White (100%)
Background
Solid Colour