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Brand
Citro
ProjectBrand Identity
Brand typography specimen for Citro featuring GT Pressura font letters and descriptive cocktail branding copy on a black background.

Citro Brand Identity 2023

Associated creatives

Alli Berk
Alli BerkGraphic Design

Tags

typography layoutgt pressura fontfont specimentypography designtypeface specimenbrand typographybrand identity sheettypography guideline

Description

A brand identity typography specimen sheet for Citro canned cocktails, created by graphic designer Alli Berk. Displayed against a solid matte black background, the layout highlights the GT Pressura sans-serif typeface in crisp pure white. Large sample characters 'Aa Bb Cc' dominate the upper half of the composition. The lower left features a rounded stroke container enclosing the full Latin character set, numerals, and punctuation symbols, while the lower right includes brand copy, headlines, and container badges.