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  • ·Chanel Spring 2026 Ad Campaign shoulder bag editorial
BrandChanel
ProjectSpring 2026 Ad Campaign
Model in dark sleeveless embroidered top wearing a tan suede shoulder bag outdoors near a trellis.

Chanel Spring 2026 Ad Campaign 2026

Associated creatives

Matthieu Blazy
Matthieu BlazyChanel Creative Director
Sheila Single
Sheila SingleCreative Director
Stuart Winecoff
Stuart WinecoffDirector
Alec Soth
Alec SothPhotographer
Aditsa Berzenia
Aditsa BerzeniaModels
Awar Odhiang
Awar OdhiangModels
Bhavitha Mandava
Bhavitha MandavaModels
Cathy Simmons
Cathy SimmonsModels
Josephen Akuei
Josephen AkueiModels
Latahlia Hickling
Latahlia HicklingModels
Loli Bahia
Loli BahiaModels
Marta Freccia
Marta FrecciaModels
Noor Khan
Noor KhanModels
Trinidad Castaño
Trinidad CastañoModels
Waleska Gorczevski
Waleska GorczevskiModels
Xiuli Jiang
Xiuli JiangModels
Duffy
DuffyHair
Lucia Pieroni
Lucia PieroniMakeup
Antole Rainey
Antole RaineyManicurist
Anita Bitton
Anita BittonCasting Director
Lorenzo Rotond
Lorenzo RotondCasting Director
La Pausa
La PausaLocation
Costa Azzurra
Costa AzzurraLocation

Tags

model wearing shoulder bagshoulder bagtan suede shoulder bagmodelwoman wearing dark embroidered topdark embroidered topembroidered top

Description

Chanel Spring 2026 ad campaign image featuring a model wearing a dark sleeveless embroidered top and trousers, carrying a tan suede shoulder bag with a chain strap. The model stands outdoors near a stone architectural trellis framed by climbing foliage and sunlit gravel grounds. Natural light illuminates the scene, highlighting the detailed texture of the suede handbag and embroidered garments. The campaign is photographed by Alec Soth with creative direction by Sheila Single and Matthieu Blazy.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Caramel (50%)

Background

Garden

Context

Advertising Campaign