Logo
  • Home
  • ·Media
  • ·Cartier Panthere campaign portrait featuring actor Li Xian
Close-up portrait of actor Li Xian wearing Panthere de Cartier rings and a textured red sweater against a dark background

Cartier Panthere de Cartier 2026

Associated creatives

Tags

Description

This close-up portrait features actor Li Xian for the Panthere de Cartier campaign, photographed by Robin Galiegue. The subject is posed with a hand raised to his face, prominently displaying sculptural Panthere rings on his fingers. He wears a textured red sweater against a stark dark background. The lighting is low-key and dramatic, casting soft shadows across the face and highlighting the reflective metallic surfaces of the jewellery. Creative direction was led by David Lane and Johanna Bonnevier, with styling by Julian Ganio and set design by Jeanne Briand.

Style

Editorial, Vertical, Moody, Matte

Techniques

Low-key / chiaroscuro

Industries

Jewellery

Color

Burgundy (50%)

Background

Black Seamless

Context

Advertising Campaign