Panthere de Cartier 2026

Description

This striking campaign portrait features actor Li Xian styled in a monochromatic black ensemble consisting of a dark jacket and trousers. He poses casually yet intentionally, leaning his back against a massive dark geometric prop that cuts diagonally through the composition. The studio environment features a stark two-tone backdrop with a deep black upper wall and a clean light grey floor surface. Directional studio lighting casts soft shadows, accentuating the clean architectural lines of the set and the sharp tailoring of the attire. Photographed by Robin Galiegue with creative direction by David Lane and Johanna Bonnevier, fashion styling by Julian Ganio, and set design by Jeanne Briand for Cartier's Panthere de Cartier project.

Style

Editorial, Vertical, Monochrome, Clean

Techniques

Natural light

Industries

Bags & Accessories

Color

Background

Grey Seamless

Context

Advertising Campaign