BrandCalvin Klein
ProjectSpring 2024 Ad Campaign

Calvin Klein Spring 2024 Ad Campaign 2024
Associated creatives
Tags
Description
Jung Kook is captured in a fashion portrait for the Calvin Klein Spring 2024 ad campaign, photographed by Mert Alas. He wears a dark hooded sweatshirt lifted up to reveal his waist, paired with light-coloured jeans featuring branded Calvin Klein waistbands. The subject poses against a seamless white studio background with clean, high-key lighting. The composition highlights the casual yet polished aesthetic of the collection.
Style
Vertical, Commercial, Clean
Techniques
High-key
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Light Grey (50%)
Background
White Seamless
Context
Advertising Campaign

