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Three printed mini guide booklets with colorful abstract character illustrations displayed against a light blue background.

Callen-Lorde Brand Identity 2024

About

This graphic design showcase features three printed mini guide booklets created for Callen-Lorde as part of their brand identity project. Each white booklet displays a distinct cover illustration featuring colorful abstract character shapes with smiling faces set against contrasting color blocks. The titles read Mini Guide For Parents, Mini Guide For Tweens, and Mini Guide For Caretakers respectively. The booklets are arranged diagonally against a solid light blue background.

Brand

Project

Keywords

Credits

Styles

Techniques

Industries

Background

Solid Colour

Context

Advertising Campaign
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