Bygones Brand Identity 2025

Description

This image features black and gold typographic signage mounted on a dark, rustic wooden wall surface as part of a brand identity project for Bygones. The top square sign displays custom lettering detailing a 25 percent gratuity policy for unclosed tabs. The bottom rectangular sign reads person in charge with the names Michael and Phillip highlighted within a gold horizontal bar. The composition is shot vertically, focusing tightly on the contrasting dark wood grain and the clean, hand-painted lettering style. The project was designed by Matey and photographed by Andrew Thomas Lee.

Style

Artistic, Vertical, Clean

Techniques

Typography

Industries

Restaurants

Color

Context

Advertising Campaign