BrandBurberry
ProjectSummer 2024 Ad Campaign
Burberry Summer 2024 Ad Campaign 2024
Associated creatives
Daniel LeeBurberry Creative Director
Tyrone LebonPhotographer & Director
Abi’Gail LloydModels
Chey CartyModels
Damany GayleModels
Drucillah CampbellModels
Finley PrenticeModels
India RawsthornModels
JadenModels
Kai NewmanModels
Karen ElsonModels
Malachi SuleModels
Mayowa NicholasModels
Oisin MurphyModels
Peng ChangModels
Sang Woo KimModels
Selah MchailModels
Sheldon ShepherdModels
Sister NancyModels
and Taylor Gordon BruceModels
JamaicaLocation
Tags
Description
This portrait from the Burberry Summer 2024 ad campaign captures a model reclining gracefully on a bamboo-framed sofa piled with white cushions. The subject wears a black top paired with a vibrant blue and yellow floral skirt, photographed against a bright indoor setting with tropical foliage visible in the background. The lighting is soft and natural, accentuating the relaxed mood and rich textile textures of the scene. The campaign was directed by creative director Daniel Lee and photographed by Tyrone Lebon in Jamaica.
Style
Editorial, Vertical, Warm, Clean
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (50%)
Royal Blue (30%)
Golden Yellow (20%)
Background
Bedroom
Context
Advertising Campaign