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Brand
BOSS
ProjectBOSS WI24 Boss Black Collection
Model wearing dark grey suit and bucket hat standing on wood floor against neutral studio wall

BOSS BOSS WI24 Boss Black Collection 2024

Associated creatives

William Arcand
William ArcandPhotographer
Vanessa Reid
Vanessa ReidFashion Editor/Stylist
Theresa Baena
Theresa BaenaArt Director
Neil Moodie
Neil MoodieHair Stylist
Gloria Rico
Gloria RicoMakeup Artist
Monika Domarke
Monika DomarkeCasting Director
Stefanie Grau
Stefanie GrauSet Designer
Amerigo Valenti
Amerigo ValentiModel
Andrea Quaranta
Andrea QuarantaModel
Hanhan Wang
Hanhan WangModel
Hanna Felding
Hanna FeldingModel
Kuany Atem
Kuany AtemModel
Rui Huila
Rui HuilaModel
Wang Han
Wang HanModel

Tags

man in dark grey suitdark grey suittailored suitman in bucket hatbucket hatblack shoes

Description

This portrait for the BOSS WI24 Boss Black Collection features a male model standing on a weathered wooden floor against a neutral grey studio wall. He is dressed in a dark grey tailored suit jacket and trousers, layered over a dark shirt and completed with a matching bucket hat and polished black shoes. The lighting is soft and directional, creating subtle definition across the tailored textures. William Arcand photographed the campaign, with styling by Vanessa Reid and art direction by Theresa Baena.

Style

Vertical, Commercial, Clean

Industries

Menswear

Color

Charcoal (70%)
Jet Black (30%)

Background

Grey Seamless

Context

Advertising Campaign