Logo
  • Home
  • ·Media
  • ·BOSS Spring 2026 Ad Campaign with Wang Shun
BrandBOSS
ProjectSpring 2026 Ad Campaign
Asian man seated in a black leather armchair wearing a dark jacket and white trousers against a red studio background

BOSS Spring 2026 Ad Campaign 2026

Associated creatives

Wang Shun
Wang ShunModel

Tags

asian man seated in armchairasian manman seatedblack leather armchairblack leather chairleather armchairdark jacketwhite trousersblack loafers

Description

Model Wang Shun is featured in the Spring 2026 ad campaign for BOSS, seated in a black leather lounge chair against a vibrant solid red studio backdrop. He wears a dark textured jacket over a white shirt and tie, paired with cream trousers, black socks, and loafers. One hand rests near his head in a relaxed, contemplative pose. The lighting is clean and directional, casting subtle shadows that define the subject and chair. The composition is structured horizontally with bold primary color contrasts between the dark attire, white trousers, and deep red environment.

Style

Horizontal, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (50%)
Pure White (50%)

Background

Coloured Seamless

Context

Advertising Campaign