BOSS Boss One Bodywear 2025 Ad Campaign 2025

Description

David Beckham stands shirtless under a stream of water in a shower setting for the BOSS One Bodywear 2025 ad campaign, photographed by Mert and Marcus with creative direction by Trey Laird. He wears black BOSS branded underwear and displays visible tattoos across his upper body and arms. The lighting is moody and directional, highlighting water droplets glistening on his skin against a dark, textured wall. Joe McKenna styled the campaign, with grooming by Paul Hanlon and Diane Kendal.

Style

Horizontal, Commercial, Moody, Gritty

Techniques

Low-key / chiaroscuro

Industries

Lingerie & Underwear

Color

Background

Bathroom

Context

Advertising Campaign