Blumarine x Marc Jacobs 'Capsule Collection' 2023 Ad Campaign 2023

Description

Blumarine x Marc Jacobs present their 2023 ad campaign for the Capsule Collection, captured by photographer Petra Collins and styled by Lotta Volkova, with creative direction by Ava Nirui and Nicola Brognano. Two models are seated at school desks inside a dimly lit classroom environment with chalkboard decor on the walls. The model in the foreground wears a patterned pink long-sleeve top while resting her head on her hand with a serious expression. Beside her, a second model wears a black zip-up top with a pale pink fur trim collar. The low-key lighting and grainy film aesthetic accentuate the nostalgic mood of the scene.

Style

Editorial, Vertical, Grainy, 1980s

Techniques

Analogue / film, Low-key / chiaroscuro

Industries

Luxury Fashion Houses

Color

Background

Education Building

Context

Advertising Campaign