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Folded event programmes and a salted pretzel arranged on a white surface with a hand touching one pamphlet

Bits&Pretzels Brand Identity 2020

About

This top-down promotional photograph showcases brand identity materials for Bits and Pretzels, featuring multiple folded event programme brochures printed with green and orange typography alongside a freshly baked salted pretzel. A human hand gently rests near the base of one vertical pamphlet on a clean, bright white surface casting soft shadows. The printed collateral displays detailed conference information, speaker schedules, and graphic illustrations across its panels. Natural light illuminates the scene, highlighting the textures of the paper and the salt crystals on the pretzel crust. The overall composition delivers a polished corporate brand presentation with a warm, inviting aesthetic.

Brand

Bits&Pretzels

Project

Bits&Pretzels Brand Identity 2020

Keywords

event programmeevent programme brochurebrochure designsalted pretzelpretzelbrand identityprinted collateralhuman handhand

Credits

PARSONS
Graphic Design

Styles

HorizontalCommercialWarmClean

Techniques

Natural light

Industries

Festivals & Events

Background

White Seamless

Context

Advertising Campaign
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