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Flat lay of Bits&Pretzels brand identity collateral including colourful tickets, event programmes, and printed materials.

Bits&Pretzels Brand Identity 2020

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Description

This flat lay photograph showcases the graphic design and brand identity collateral created for Bits&Pretzels by PARSONS. The arrangement features an array of printed event materials, including folded programmes, wristbands, passes, and branded tickets in various pastel and bold colour combinations. The composition displays typography, geometric logos, and barcodes across different paper stocks. Clean studio lighting highlights the paper textures and sharp print details from an overhead perspective.

Style

Horizontal, Commercial, Clean, Graphic

Techniques

Typography

Industries

Festivals & Events

Background

White Seamless

Context

Advertising Campaign