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BrandBits&Pretzels
ProjectBrand Identity
Four colourful wristbands for Bits and Pretzels on a dark background showing branding, barcodes and event dates

Bits&Pretzels Brand Identity 2020

Associated creatives

PARSONS
PARSONSGraphic Design

Tags

brand identity wristbandsevent wristbandswristbandsbrand identityBits and Pretzels brandingBits and Pretzels

Description

This graphic design project showcases brand identity wristbands created for Bits and Pretzels. Four distinct colour combinations are arranged horizontally against a dark background, each featuring the brand logo, a barcode, and event dates. Typography is clearly printed alongside category markers such as speaker, guest, press, and staff. The minimal composition highlights the clean layout and cohesive visual system.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography, Vector

Color

Forest Green (30%)
Mustard (30%)
Royal Blue (30%)

Background

Black Seamless

Context

Advertising Campaign