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Woman in oversized red zip jacket wearing dark sunglasses standing on a city street

Bershka BERSHKA ACTIVE S/S 26 CAMPAIGN 2026

About

This editorial image from the Bershka Active S/S 26 campaign features a model standing outdoors on a city street. The subject wears an oversized red zip-up athletic jacket with white piping details, dark sunglasses, and has blonde curly hair with wired earphones visible. The background shows a multi-story brick building under clear daylight with a cyclist passing by in the distance. The photograph was captured by Selim Soysal with fashion direction by Juan Arias.

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Street

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Advertising Campaign