Brand
ProjectPre-Fall 2026 Campaign

Alo Pre-Fall 2026 Campaign 2026
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Description
Bella Hadid is featured in the Pre-Fall 2026 campaign for Alo, photographed by Mert and Marcus with styling by Mimi Cuttrell. She wears a black sports bra and matching athletic shorts, posed in a bridge stretch on a sunny concrete rooftop terrace. A swimming pool edge and a hazy cityscape stretch across the background under a bright, clear sky. Natural sunlight casts sharp shadows across the ground, highlighting the athletic apparel and serene setting.