BrandBeams
ProjectBrand Identity
Beams Brand Identity 2023
Associated creatives
Tags
Description
This image showcases a staff ID card created for the Beams brand identity project. The card features bold typography with the word Staff repeated vertically, along with the Beams logo and staff details. It is enclosed in a clear plastic holder attached to a black fabric lanyard with a silver metal clasp. The entire piece rests on a rough grey concrete surface with diagonal shadows cast across the background.
Style
Editorial, Horizontal, Desaturated, Clean
Techniques
Natural light
Color
Jet Black (50%)
Pure White (50%)
Background
Concrete Texture
Context
Advertising Campaign