Balmain Holiday 2023 Ad Campaign 2023

Description

Captured by photographer Theo Liu for Balmain's Holiday 2023 ad campaign, this vertical portrait features a model leaning against a classic stone balustrade outdoors. The subject wears a tailored black jacket paired with matching trousers, a white shirt, and a wide-brimmed black hat casting a shadow over the face. Soft snow falls across the frame, creating visible bokeh highlights against the dim twilight sky and silhouetted trees in the background. Art direction by Ben Kelway and styling by Mel Ottenberg complete the refined seasonal aesthetic.

Style

Editorial, Vertical, Warm, Golden Hour

Techniques

Analogue / film, Natural light

Industries

Luxury Fashion Houses

Color

Background

Bridge

Context

Advertising Campaign