Holiday 2023 Ad Campaign 2023

Description

This portrait for the Balmain Holiday 2023 ad campaign, photographed by Theo Liu with art direction by Ben Kelway, features a male model posing on a snow-dusted stone plinth. He wears a structured colour-blocked jacket in red, blue, and pale green, paired with dark trousers, captured from a low angle against a dark night sky filled with falling snow illuminated by flash photography. The styling by Mel Ottenberg, hair by Charlie Le Mindu, and makeup by Jamal Scott complete the striking look. The dramatic lighting creates stark highlights against the dark background, emphasizing the sculptural tailoring of the garments.

Style

Vertical, Cinematic, Gritty

Techniques

Flash

Industries

Luxury Fashion Houses

Color

Background

Night Sky

Context

Advertising Campaign