Balenciaga Summer 2025 Ad Campaign 2025

Description

Actor Kyle MacLachlan poses as the central subject in a studio setting for the Balenciaga Summer 2025 ad campaign, photographed by Nadia Lee Cohen. He wears a heavy, structured black coat with a high collar, standing on a neutral floor against pleated fabric background curtains. To his left, a large vintage-style studio spotlight on a metal tripod stands tall, while a hand-written film clapperboard rests on the floor displaying project details. The lighting is soft and directional, creating a cinematic yet controlled portrait aesthetic with clean lines and a desaturated neutral palette.

Style

Vertical, Commercial, Desaturated

Techniques

Analogue / film

Industries

Luxury Fashion Houses

Color

Background

Textured Backdrop

Context

Advertising Campaign