Summer 2025 Ad Campaign 2025

Description

This studio campaign image for Balenciaga's Summer 2025 collection was photographed by Nadia Lee Cohen. The shot features a model positioned centrally against a backdrop of draped curtains, wearing white lace lingerie, matching stockings, and heeled boots. A wooden cabinet stands to the left, and a dark production slate with handwritten text rests on the floor to the right. The lighting is bright and even, casting soft shadows across the neutral floor. Large white typography spelling the brand name is superimposed across the center of the frame.

Style

Editorial, Vertical, Earthy, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

Set-dressed

Context

Advertising Campaign