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  • ·Balenciaga Rodeo Bag Spring 2024 Campaign
BrandBalenciaga
ProjectRodeo Bag Spring 2024 Ad Campaign
Woman in black turtleneck and sneakers holding a large black handbag against a grey background

Balenciaga Rodeo Bag Spring 2024 Ad Campaign 2024

Associated creatives

Demna
DemnaBalenciaga Creative Director
Mario Sorrenti
Mario SorrentiPhotographer
Yang Chaoyue
Yang ChaoyueModels
and Amelia Gray
and Amelia GrayModels

Tags

woman holding black handbagwoman holding handbagblack handbagleather handbagwoman in black turtleneckblack turtleneckwoman wearing glassesglasses

Description

This portrait for the Balenciaga Rodeo Bag Spring 2024 ad campaign features a model with long dark hair, wearing thin-rimmed glasses, a black turtleneck top, black leggings, and chunky white sneakers. She is seated against a neutral grey backdrop, resting one hand near her head while holding a large structured black leather handbag on her lap with the other hand. The shot is captured in a clean studio environment with soft directional lighting accentuating the textures of the leather handbag and athletic apparel.

Style

Vertical, Commercial, Clean

Industries

Luxury Fashion Houses

Color

Jet Black (70%)
Pure White (30%)

Background

Grey Seamless

Context

Advertising Campaign