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  • ·DKNY Fall 2025 Campaign with Hailey Bieber by Mikael Jansson
Brand
DKNY
ProjectFall 2025 Campaign
Hailey Bieber wearing a black varsity jacket with yellow letters and holding a black sling bag against a grey textured background.

DKNY Fall 2025 Campaign 2025

Associated creatives

Hailey Bieber
Hailey BieberModel
Mikael Jansson
Mikael JanssonPhotographer
Hailey Bieber
Hailey BieberTalent

Tags

hailey bieberhailey bieber in black varsity jacketblack varsity jacketvarsity jacketblack sling bagsling bag

Description

Hailey Bieber is captured by photographer Mikael Jansson for the DKNY Fall 2025 campaign. She wears a black varsity-style jacket featuring textured black fabric, quilted leather sleeves, and bold yellow lettering across the chest, paired with a matching black sling bag. The portrait is set against a mottled, industrial grey wall with soft directional lighting enhancing the textures of the apparel. Her long brown hair is styled in loose waves, framing a neutral expression directed toward the camera.