BrandBalenciaga
Project'It’s Different' Ad Campaign

Balenciaga 'It’s Different' Ad Campaign 2024
Associated creatives
Tags
Description
This image for the Balenciaga It’s Different ad campaign features a black leather handbag heavily accessorized with an accumulation of chains, padlocks, metallic hardware, and colourful plastic key tags. The bag is positioned vertically against a clean white seamless background. Below the handbag, simple serif typography reads "Not so quiet.". The composition is stark, minimalist, and product-focused, highlighting the heavy textural contrast between the smooth black leather and the shiny metallic and bright plastic elements.
Style
Vertical, Commercial, Clean, Minimalist
Techniques
Natural light
Industries
Luxury Fashion Houses
Color
Jet Black (70%)
Silver (metallic) (30%)
Background
White Seamless
Context
Advertising Campaign
