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BrandAurlands
ProjectBrand Identity
White uppercase alphabet, numbers, punctuation marks, and directional arrow icons displayed against a solid black background.

Aurlands Brand Identity 2019

Associated creatives

Heydays
HeydaysGraphic Design

Tags

typographybrand identitydisplay typographyalphabet setcustom typefacegraphic design

Description

This image presents the comprehensive typographic display set for the Aurlands brand identity project, created by Heydays. White sans-serif uppercase letters, numerals, punctuation marks, and a series of ornate directional arrows are arranged systematically across a solid black background. The typography features distinctive styling with unique serifs and terminals, particularly visible on characters like the Q, numbers, and the special Nordic characters Æ, Ø, and Å. The composition is clean, highly legible, and centered, providing a complete overview of the custom display typeface. At the bottom center, the text reads AURLANDS DISPLAY.

Style

Artistic, Horizontal, Clean, Minimalist

Techniques

Typography, Vector

Color

Pure White (90%)

Background

Black Seamless

Context

Advertising Campaign, Website / Web