Brand
ProjectEKIDEN PACK
ASICS EKIDEN PACK 2026
Associated creatives
Tags
Description
This commercial video for the ASICS Ekiden Pack campaign captures runners preparing indoors before taking to wet city streets to pass relay sashes. The video showcases vibrant green running shoes, matching apparel, and detailed close-ups of team members exchanging sashes during a relay race. The cinematography utilizes moody interior lighting contrasted with daylight outdoor sequences, highlighting athletic motion and equipment textures. Produced for ASICS, the piece emphasizes endurance, teamwork, and the energy of traditional ekiden racing.