BrandArts Foundation
ProjectBrand Identity

Arts Foundation Brand Identity 2020
Associated creatives
Tags
Description
This graphic design project by McCarthy for Arts Foundation establishes a brand identity centered around Arts Month promotional posters. The grid arrangement showcases multiple poster designs featuring bold black typography, expressive line illustrations, and vibrant neon green gradient blobs against light gray backgrounds. Key textual elements include the repeated phrase ART IS along with ARTS MONTH. The clean, modern aesthetic balances playful hand-drawn elements with striking minimalist layouts.
Style
Horizontal, Commercial, Neon, Minimalist, Graphic
Techniques
Typography, Vector
Industries
Digital Media & Publishers
Color
Jet Black (40%)
Lime (30%)
Light Grey (30%)
Context
Advertising Campaign