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Two rectangular Arts Month promotional cards with green blurred gradient circles and black typography against a light grey background.

Arts Foundation Brand Identity 2020

Associated creatives

Tags

Description

Graphic design brand identity project created by McCarthy for Arts Foundation. The image displays two rectangular promotional cards arranged side by side on a neutral light grey surface, casting subtle shadows downward. Both cards feature clean white layouts accented by vibrant neon green blurred gradients and bold black typography that reads ARTS MONTH. One card incorporates a simple hand-drawn illustration with whimsical line work and lettering. The minimalist composition showcases modern graphic design principles with a focus on clean typography and striking colour contrast.

Style

Horizontal, Commercial, Clean, Minimalist

Techniques

Typography

Color

Lime (30%)
Jet Black (30%)

Background

Grey Seamless

Context

Digital / Display Advertising