BrandArket
ProjectAEKET AW26

Arket AEKET AW26 2026
Associated creatives
Tags
Description
Photographed by Dudi Hasson for the Arket AW26 campaign, a blonde model poses dynamically against a pale sky with her hair thrown back in motion. She wears an unbuttoned black structured overcoat layered over an off-white ribbed knit bodysuit with delicate lettuce-edge trim across the bodice. Sarah Jo Palmer styles the tousled hair while Rebecca Wordingham provides natural makeup. The low-angle composition captures natural outdoor daylight and a cool, soft-toned color palette.
Style
Editorial, Vertical, Cool, Raw
Techniques
Natural light
Industries
High Street Fashion
Color
Off-Black (50%)
Cream (40%)
Background
Clear Sky
Context
Advertising Campaign

