Arket AEKET AW26 2026

Description

A close portrait captured outdoors under direct natural sunlight features a blonde woman looking toward the camera with hair swept across her face. She wears a voluminous, highly textured beige shearling coat layered over a vibrant red turtleneck knit. In the background, a minimalist expanse of clear blue sky meets the calm blue horizon of the sea. The lighting creates gentle contrast and highlights the tactile texture of the fleece outerwear.

Style

Editorial, Vertical, Tactile, Warm

Techniques

Natural light

Industries

High Street Fashion

Color

Background

Ocean

Context

Advertising Campaign