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Model in an olive green belted trench coat running across a golden grassy field while looking back over her shoulder.

Arket AEKET AW26 2026

About

Captured by photographer Dudi Hasson for Arket's AEKET AW26 project, featuring hair styling by Sarah Jo Palmer and makeup by Rebecca Wordingham. A blonde woman runs through an open, sunlit grassy field wearing an oversized olive-green belted trench coat. Captured in mid-stride, she glances back over her shoulder toward the camera against a soft, golden landscape.

Brand

Arket

Project

Arket AEKET AW26 2026

Keywords

woman runningwoman in trench coatolive trench coatgreen trench coattrench coatbelted trench coat

Credits

Dudi Hasson
Photographer
Sarah Jo Palmer
Hair Stylist
Rebecca Wordingham
Makeup Artist

Styles

EditorialVerticalWarmEarthyAction

Techniques

Natural light

Industries

High Street Fashion

Background

Agricultural Land

Context

Advertising Campaign