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BrandArgent
ProjectBrand Identity
Storefront facade of Argent with white columns and double doors, featuring brand signage and a display window with a model in a peach suit

Argent Brand Identity 2020

Associated creatives

Decade
DecadeGraphic Design
Matthew Sprout
Matthew SproutPhotography

Tags

storefront facadestorefrontbuilding exteriorargent brand identityargent storeretail storearchitectural facadeneoclassical columnswhite doors

Description

This architectural exterior shot captures the storefront facade for the Argent brand identity project, photographed by Matthew Sprout with graphic design by Decade. The building features ornate neoclassical columns framing twin sets of white double doors and large display windows. A prominent white Argent logo is visible across the right glass panel, while the left window displays a campaign graphic featuring a smiling model wearing a peach-colored suit. The clean, natural daylight illuminates the cream-toned woodwork and stone steps at the entrance.

Style

Editorial, Horizontal, Clean

Techniques

Natural light

Industries

Specialty Retailers

Color

Pure White (60%)
Medium Grey (20%)
Taupe (20%)

Background

Retail Storefront

Context

Advertising Campaign