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This monochrome editorial photograph is part of Ann Demeulemeester's Fall 2024 KIDS ad campaign, captured by photographer Jason Renaud in New York City. The image features a model standing outdoors against a park backdrop, wearing a long dark winter coat with a prominent fur-trimmed collar. High-contrast natural lighting highlights the textured garments and the leafy park background filled with mature trees and benches. The campaign styling emphasizes moody, atmospheric storytelling through distinct apparel choices and traditional photographic grain.