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  • ·Ami Fall 2025 campaign editorial portrait
BrandAmi
ProjectFall 2025 Ad Campaign
Young Black male model wearing light blue t-shirt and striped shorts, posed against a pale urban wall for Ami Fall 2025 campaign.

Ami Fall 2025 Ad Campaign 2025

Associated creatives

Sofiane Lahcen
Sofiane LahcenCreative Director & Photographer
Elvis Candy-Radovanovic
Elvis Candy-RadovanovicModels
Famke van Hasselt
Famke van HasseltModels

Tags

black male model posingblack male modelmale model posinglight blue t shirtlight blue shirtblue t shirtstriped shortsshorts

Description

This image is part of the Fall 2025 ad campaign for brand Ami, captured by creative director and photographer Sofiane Lahcen. The portrait features model Elvis Candy-Radovanovic posing against a pale, textured architectural wall outdoors. The subject wears a light blue crew-neck t-shirt paired with cream striped shorts, displaying a casual yet refined look. Natural daylight illuminates the scene with soft shadows, creating an authentic and understated mood. The composition is structured vertically with crisp styling and clean lines characteristic of contemporary fashion advertising.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Designer Fashion

Color

Sky Blue (60%)
Cream (40%)

Background

Residential Building

Context

Advertising Campaign