Allas Pool Brand Identity 2025

Description

This photograph captures the edge of an outdoor swimming pool with vibrant blue water and rippling surface reflections. Polished stainless steel handrails curve down from a weathered wooden deck bordered by a black non-slip mat. Natural daylight illuminates the scene, highlighting the textures of the damp wood and the metallic finish of the hardware. The composition focuses on architectural and structural details associated with aquatic facilities. Mona Salminen photographed this element as part of the brand identity project for Allas Pool, with graphic design by BOND and web development by Evermade and Taiste.

Style

Vertical, Commercial, Warm

Techniques

Natural light

Color

Background

Outdoor Pool

Context

Advertising Campaign