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  • ·Alaia Spring 2025 Campaign featuring Daria Werbowy
Model Daria Werbowy in a white sleeveless floor-length dress leaning against a wall for Alaia Spring 2025 campaign.

Alaïa Spring 2025 Ad Campaign 2025

Associated creatives

Tags

Description

Model Daria Werbowy leans gracefully against a minimalist white corner wall in this campaign image for Alaïa's Spring 2025 collection, photographed by Tyrone Lebon. She wears a form-fitting, sleeveless white floor-length dress with sheer paneling details. Strong directional sunlight casts sharp geometric shadows across the pristine architectural backdrop. The bold typographic logo for Alaïa PARIS is integrated across the lower portion of the frame alongside campaign credit text. Art direction is led by Ezra Petronio, Daria Werbowy, and Lana Petrusevych, with styling and production completed by the creative team.

Style

Editorial, Vertical, Warm, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Pure White (100%)

Background

White Seamless

Context

Advertising Campaign