Alaïa Spring 2025 Ad Campaign 2025

About

This image is part of the Spring 2025 ad campaign for Alaia, featuring model Daria Werbowy. Photographed by Tyrone Lebon, the campaign features art direction by Ezra Petronio, Daria Werbowy, and Lana Petrusevych, with hair by Anthony Turner and makeup by Yadim Carranza. Casting was directed by Ashley Brokaw, and set design was handled by Happy Massee. The scene is shot in a spacious interior with warm natural light casting strong shadows across the floor, highlighting the textured denim garment worn by the subject.