Alaïa Spring 2025 Ad Campaign 2025

Description

This image from the Alaïa Spring 2025 ad campaign features model Daria Werbowy seated on a white sofa wrapped in protective plastic. She wears a fitted black long-sleeve bodysuit and black mesh Mary Jane shoes. The campaign was photographed by Tyrone Lebon with art direction by Ezra Petronio, Daria Werbowy, and Lana Petrusevych, under the creative direction of Pieter Mulier. Hair was styled by Anthony Turner and makeup by Yadim Carranza, with casting by Ashley Brokaw and set design by Happy Massee. The composition is set against a minimalist interior backdrop with soft, even lighting.

Style

Editorial, Vertical, Clean

Techniques

Natural light

Industries

Luxury Fashion Houses

Color

Background

White Seamless

Context

Advertising Campaign