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  • ·Alaia Fall 2024 Ad Campaign Featuring Vittoria Ceretti
Model Vittoria Ceretti lying on a bed wearing gold bracelets, paired with a black and white portrait featuring bold red Alaia branding

Alaïa Fall 2024 Ad Campaign 2024

Associated creatives

Tags

Description

This diptych image for the Alaïa Fall 2024 ad campaign features model Vittoria Ceretti photographed by Tyrone Lebon. The left panel shows Ceretti reclining on a bed with white pillows, wearing chunky gold bracelets on her wrists and featuring visible tattoos on her forearm. The right panel is a black and white standing portrait inside a hotel room setting, framed by glass doors and dark patterned interiors. Bold red typography reading ALAIA and PARIS is overlaid across the bottom of both frames. Creative direction by Pieter Mulier, with art direction by Ezra Petronio and Lana Petrusevyc, styling by Aleksandra Woroniecka, hair by Anthony Turner, and makeup by Yadim.

Style

Editorial, Horizontal, Monochrome, Clean

Industries

Luxury Fashion Houses

Color

Gold (30%)

Background

Hotel Room

Context

Advertising Campaign