The Advertising & Design Club of Canada Brand Identity 2023
Associated creatives
Tags
Description
An open book rests on a minimalist angular surface, displaying a clean typographic layout on one page and a striking arrangement of black circular graphics against a vibrant orange background on the opposite page. The spread features bold, sans-serif lettering detailing categories such as advertising, media, innovation, and promo. The photography utilizes crisp studio lighting and sharp focus to highlight the graphic design and paper textures. This project for The Advertising & Design Club of Canada was created by Baillat Studio, Steve Savage, and Locomotive.
Style
Horizontal, Commercial, Clean, Minimalist
Techniques
Typography
Industries
Digital Media & Publishers
Color
Burnt Orange (50%)
Medium Grey (50%)
Background
White Seamless
Context
Editorial