The Advertising & Design Club of Canada Brand Identity 2023

Description

This image presents an open book resting on a neutral angled surface, showcasing a striking editorial spread created for the brand identity project of The Advertising & Design Club of Canada. The left page is a vibrant yellow filled with an abstract pattern of dark circular dots, while the right page features bold sans-serif typography reading student awards set against a solid grey background. The clean composition highlights minimalist graphic design principles, with crisp lighting and sharp contrasts emphasizing the tactile paper texture of the publication. The project was designed by Baillat Studio with additional credits to Steve Savage and Locomotive.

Style

Editorial, Horizontal, Clean, Minimalist

Techniques

Typography

Industries

Digital Media & Publishers

Color

Background

White Seamless

Context

Editorial