BrandAdidas
ProjectBackyard Legends

Adidas Backyard Legends 2026
Associated creatives
Tags
Description
Timothee Chalamet is captured in a portrait for the Adidas Backyard Legends campaign, seated in a white chair outside a storefront. He wears a black zip-up jacket over a layered grey hoodie, with his hand resting near his mouth. The background features green tiled walls and shop signage behind a glass window. The shot employs natural lighting and an authentic, observational feel.
Style
Documentary, Vertical, Desaturated, Warm
Techniques
Analogue / film, Natural light
Industries
Sportswear
Color
Jet Black (70%)
Light Grey (30%)
Background
Retail Storefront
Context
Advertising Campaign


