ProjectBackyard Legends

Backyard Legends 2026
Associated creatives
Tags
Description
A young man in black sportswear and white sneakers sits on the front hood of an olive green vintage car while holding a classic soccer ball in both hands. He wears a dark zip-up jacket over a grey hooded top paired with black track pants displaying white side stripes. An urban backdrop featuring a graffiti-tagged wall and a slatted fence is illuminated by diffused natural daylight. Created for the Adidas Backyard Legends campaign, with production by SMUGGLER, post-production and visual effects by Untold Studios, and sound design by 750mph.
Style
Vertical, Commercial, Retro
Techniques
Natural light
Industries
Sportswear
Color
Jet Black (70%)
Pure White (20%)
Background
Street
Context
Advertising Campaign


