Logo
  • Home
  • ·Media
  • ·Adidas Adilenium SS25 car campaign by Ewen Spencer
Brand
Adidas
ProjectAdilenium S/S 2025
Three models inside a car at night featuring low-key lighting for Adidas Adilenium SS25 campaign by Ewen Spencer.

Adidas Adilenium S/S 2025 2025

Associated creatives

Ewen Spencer
Ewen SpencerPhotographer
Candice Bailey
Candice BaileyFashion Editor/Stylist
Ryo Narushima
Ryo NarushimaHair Stylist
Mel Arter
Mel ArterMakeup Artist
Josh Stovell
Josh StovellSet Designer
Du Wei
Du WeiModel
Kozy
KozyModel

Tags

three models in carthree modelsmodels in caradidas adilenium campaignadidas adileniumcar interior portrait

Description

Captured by photographer Ewen Spencer for the Adidas Adilenium S/S 2025 campaign, this low-key image depicts three models seated inside the cabin of a car at night. The atmospheric scene features dramatic directional lighting that highlights the subjects against the deep shadows of the vehicle interior. Styling by Candice Bailey, hair by Ryo Narushima, makeup by Mel Arter, and set design by Josh Stovell bring together an authentic urban mood. Models Du Wei and Kozy feature in the campaign production.

Style

Horizontal, Commercial, Moody, Matte

Techniques

Low-key / chiaroscuro

Industries

Sportswear

Color

Pure White (50%)
Jet Black (50%)

Background

Garage

Context

Advertising Campaign