Zevia
Workbreak (DC)
Brand
ProjectWorkbreak (DC)
Date
Apr 2026
Description
The Workbreak campaign for Zevia captures a deadpan office exchange centered on workplace automation. Produced by Impossible Studios and featuring creative direction from Party Land, the spot balances corporate realism with absurdist humour as a routine cubicle interaction shifts to highlight a mechanical malfunction in a robotic colleague. Executed through a live-action technique, the piece utilises natural fluorescent lighting and desaturated tones to ground the narrative in a familiar environment. Sound design and composition by Vapour Music further define the comedic timing within the beverage-focused commercial.
Style
Humorous, Horizontal, Commercial, Desaturated
Industries
Beverages
Color
Beige
Jet Black
Background
Office
Context
TVC / TV Commercial
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